The Psychology of Startups
by Mehrien Shawl
How can my team reach peak performance? This is likely something you ask yourself daily. And that’s likely – because the answer to it is overwhelmingly complex. However, just because something is complex does not mean it is difficult to comprehend. To analyze entrepreneurship performance, it is necessary to define the term. Entrepreneurship is the creation and operation of a company that introduces a new product or service. Entrepreneurship is a process that takes time and involves a team of people; it is not a person or an event.
To define entrepreneurship performance, it refers to an individual’s ability to be effective in a variety of occupations (e.g., medicine, retail, e-commerce, marketing, etc.) in order to improve negotiation outcomes and achieve firm success. Entrepreneurial performance entails promoting core firm concepts, producing new goods, spotting market opportunities, creating a modern atmosphere, cultivating good investor connections, and being able to react to unexpected market patterns.
Eight pillars of entrepreneurship –
1. Vision & Strategy
Strong visions and strategies are crucial. Not just because they provide a roadmap for businesses, but they also offer employees with an innate sense of meaning and purpose in their work, which inspires and motivates them.
A vision is a mental representation of the “end game” that changes throughout time. Leaders frequently simplify their vision to a statement, but it is so much more. It is a live blueprint for the company’s future. It is the reason for the company’s mission, cause, and values. Strategy is the competitive approach taken to accomplish the vision.
2. Execution & Operations
Successful startups need to have at least one person on the team who can drive the execution and operations. Developing processes and systems to effectively carry out daily operations is critical for a company’s long-term survival. It enables the firm to maintain quality control, set staff boundaries, and save time. Startups with solid operations have a better chance of increasing productivity, profitability, scaling up quicker, and surviving longer.
3. Self-Discipline & Intensity
They take the initiative to set lofty goals and devise strategies to achieve them. They work to achieve high performances.
4. Problem Solving & Decision Making
5. Collaboration & Allyship
6. Direction & Influence
7. Innovation
8. Tenacity
Tenacity is where you put the work. It is a key characteristic of any successful person, and in general the mindset of successful entrepreneurs. One reason is that it gives perspective by simply placing short-term issues into context with a higher goal. Great leaders aren’t just tenacious in general; they are tenacious for a specific goal. Their dedication to a cause allows them to see past a setback and see it as an opportunity to grow.
Performance expectations are the assumptions of leaders about the actions, behaviors, and outcomes they hope to see from employees or team members in order to contribute to the team’s goals. They are essential for a company’s and organization’s success because they provide employees with clarity about what they need to do to perform well. And an understanding of performance in the entrepreneurial context lays the foundation for performance expectations.
Specifically, it allows the following vital steps:
a. Communicate Well -
The team would want to know what you expect from them for each step. In other words, unless you tell your team clearly what good performance or high achievement is and looks like, they wouldn’t know what exactly is required.
b. Monitor Key Performance -
Improving performance is indispensable to track and measure the performances over time so that one can identify opportunities for growth as well as save them for future roles. It also provides with information for the team to know where they lack, and how to perform better.
c. Identify areas for Growth & Development -
Once you understand where the team is experiencing an abrasion in performance, it will be easier to diagnose, address and improve their stats, and a track of their work will ensure in greater stability of the organization.